Privacy Policy
POPN Privacy Policy
Introduction
POPN respects your privacy and is committed to protecting your personal data.
This Privacy Policy explains how POPN collects, uses, discloses, and safeguards your information when you use the POPN mobile application and related services.
By using POPN, you agree to the practices described in this Privacy Policy.
Information We Collect
Information You Provide
We may collect:
Full name and username
Email address
Date of birth
Profile information including bio and profile photo
User Content including outfit videos, captions, comments, likes, and competition entries
Communications with POPN support
Information Collected Automatically
When you use POPN, we may automatically collect:
IP address
Device identifiers
Device type, operating system, and app version
Usage data including engagement metrics
Log files and diagnostic data
Special Category Data
POPN does not intentionally collect special category data. Users should not upload content revealing sensitive personal data such as health information, racial or ethnic origin, political opinions, or religious beliefs.
Lawful Bases for Processing
Under UK GDPR, we rely on the following lawful bases:
Contractual Necessity
Processing necessary to provide the POPN service, including:
Account creation
Hosting and displaying uploaded content
Enabling likes and engagement
Administering competitions
Legitimate Interests
We process data where necessary for our legitimate interests, including:
Improving the App
Preventing fraud and abuse
Moderating content
Ensuring platform integrity
We balance these interests against your rights and freedoms.
Consent
We rely on consent for:
Marketing communications
Optional analytics or tracking technologies where required
You may withdraw consent at any time.
Legal Obligation
Where required to comply with UK law or regulatory requirements.
How We Use Your Data
We use personal data to:
Provide and operate the POPN App
Display uploaded content to other users
Rank and personalise content feeds
Administer weekly competitions
Respond to support queries
Detect suspicious or fraudulent behaviour
Enforce our Terms and Community Guidelines
Sharing Your Data
We may share personal data with:
Cloud hosting providers
Analytics providers
Payment or prize fulfilment partners
Professional advisers
Law enforcement where legally required
All processors act under written contracts compliant with UK GDPR.
We do not sell personal data.
International Transfers
If personal data is transferred outside the UK, we ensure appropriate safeguards are in place, such as:
UK International Data Transfer Agreement
Adequacy regulations
Standard contractual clauses where appropriate
Data Retention
We retain personal data only for as long as necessary to:
Provide the service
Resolve disputes
Enforce agreements
Comply with legal obligations
User accounts may be deleted upon request. Certain data may be retained where legally required.
Your Rights Under UK GDPR
You have the following rights:
Right of access
Right to rectification
Right to erasure
Right to restrict processing
Right to object
Right to data portability
Rights relating to automated decision making
To exercise your rights, contact: [Insert Email Address]
You also have the right to lodge a complaint with the Information Commissioner’s Office.
Automated Decision Making
POPN may use automated systems to:
Rank content
Detect spam or fraudulent voting behaviour
These systems do not produce legal or similarly significant effects.
Security
We implement appropriate technical and organisational measures to safeguard personal data, including access controls and encryption where appropriate.
However, no system can be guaranteed fully secure.
Children
POPN is not intended for children under 13.
For users aged under 18, parental or guardian consent may be required.
If we become aware that we have collected data from a child without appropriate consent, we will take steps to delete it.
Marketing Communications
Where we send electronic marketing communications, we will do so in accordance with UK law. You may opt out at any time via in app settings or unsubscribe links.
Changes to This Policy
We may update this Privacy Policy from time to time. Material changes will be communicated within the App.
Continued use of POPN constitutes acceptance of the revised policy.
POPN mobile applications
Camera Permission (Why we use it)
Camera access is used to let you record videos and take photos directly inside the app.
We only use the camera when you actively choose to create content (for example: recording a video for a new post). The app does not access the camera in the background.
What data is collected
When you use the camera feature, the app may create media files (photos, videos) that you choose to save or upload. We do not collect camera frames or images unless you explicitly record or take media and choose to upload or share it.
How the data is used
Captured media is used to:
Create and publish your posts inside the app
Show previews before you confirm sharing or uploading
Store the content you decide to keep in your account (if applicable)
Sharing / Uploading
If you choose to upload your recorded media, it will be sent securely to our servers and/or our media processing provider to enable streaming and playback. We do not sell your camera media.
Your choices
You can use the app without granting camera permission (except for features that require recording).
You can revoke camera permission anytime from your device settings.
Security
We use reasonable security measures to protect uploaded media and related account data.
POPN Community Guidelines
These Community Guidelines define the standards expected of all POPN users. POPN is a fashion discovery platform built around creativity, visibility, and respectful interaction.
Failure to follow these guidelines may result in content removal, account suspension, or permanent ban.
Respect and Safety
Users must:
Treat others respectfully
Avoid harassment, bullying, or intimidation
Avoid hate speech or discriminatory behavior
Avoid threats or incitement to violence
POPN has zero tolerance for abusive conduct.
Authentic Fashion Content
POPN is designed for sharing outfit and style content. Users should:
Post original content that they have rights to use
Avoid misleading or deceptive practices
Avoid impersonation of other individuals or brands
Prohibited Content
The following is not permitted:
Nudity or sexually explicit content
Graphic violence or self harm content
Illegal activities
Copyright infringement
Spam or coordinated inauthentic behavior
Fraudulent engagement practices such as artificial vote manipulation
Intellectual Property
Only upload content you own or have permission to use. Repeated copyright violations may result in account termination.
Competition Integrity
For weekly competitions:
Do not use bots or automated systems to inflate votes
Do not engage in coordinated manipulation
Respect fair participation rules
POPN reserves the right to audit voting behavior and disqualify participants.
Privacy of Others
Do not share private information about others without consent, including:
Addresses
Contact details
Financial information
Private communications
Reporting and Enforcement
Users may report violations through in app reporting tools. POPN may remove content or suspend accounts at its discretion.
Enforcement decisions are final.
Platform Integrity
Do not attempt to:
Reverse engineer the App
Exploit technical vulnerabilities
Interfere with service performance
Circumvent account restrictions
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